The Opportunity
New construction open houses aren’t like resale. The traffic is steadier, the buyers are motivated, and every weekend brings a fresh set of neighbors, investors, and future sellers through the door. Our designated Site Agents don’t just host; they become the face of the project and are rewarded for it with a referral fee on every closed sale in the community, regardless of whether or not the buyer came through them.
This training is where Site Agents are made.
What You’ll Learn
- How to host a new construction open house that converts, from greeting to follow-up
- Talking points that sell the builder, the finishes, and the neighborhood without sounding like a brochure
- How to capture and nurture the buyers who aren’t ready for this home, but are ready for a home
- Role-play on the conversations that matter most: price objections, “we’re just looking,” and “we already have an agent”
- What it takes to be selected as a designated Site Agent, and how the fee structure works
Who This Is For
Agents who want consistent buyer exposure, a steady pipeline, and a way to earn from a project beyond their own transactions. Newer agents looking to build a business and experienced agents looking for leverage are both welcome.
What: Onsite Open House Training
Date: Friday, October 16, 2026
Time: 11am to 12pm
Location: 613 18th Ave E, Seattle
Free to attend. Seats are limited.
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